BRAND Video Articles

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A #Col(l)ectiv(e) Romanian Tragedy. A Case Study on Social Media Fighting Corruption(Monica Patrut)

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A Conceptual Evaluation of the Impact of Personality Traits and Person-Group Fit on Contextual Performance(Fulya Güngör)

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A Framework for Selection of Intermediary in Marketing Channel(Gholamreza Jandaghi, Kamran Shahanaghi, Hamid Reza Irani)

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A Neuro Solution for Economic Diagnosis and Prediction(Nicolae Morariu)

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A New Concept of Marketing: The Emotional Marketing(Domenico Consoli)

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A Review of Firms' Voluntary Disclosure Decisions With a Focus on Cheap-Talk Models(Sheehan Rahman)

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A Short Description of Electromagnetism Using the Finsler Geometry(Otilia Lungu, Valer Niminet)

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A Study of Principled Negotiation Based on the Chinese Harmony Thought(Shougang Zhang, Milan Constantinovits)

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A Study of the Influence of Field of the Study and Gender on Ethical Values: Iranian Scenario(Mahdi Moradi, Mahdi Salehi, Somayeh Saghafi)

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A Study on the Relationship of Earnings and Cash Flows: Evidence of Finance Sector in Iran(Mahdi Salehi, Mirsohrab Seyedghorbani)

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A variety of the contract of purchase and sale. The contract of consumption(Radu Ursanu)

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About Multi-Heston SDE Discretization(Tiberiu Socaciu, Mirela Danubianu)

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Accounting Knowledge Representation in PROLOG Language(Bogdan Patrut)

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Algorithm for Financial Derivatives Evaluation in a Generalized Multi-Heston Model(Dan Negura)

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Algorithm for Financial Derivatives Evaluation in Generalized Double-Heston Model(Tiberiu Socaciu)

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An Attempt of Shaping a Framework of Negotiation(Raluca Galita)

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An Empirical Investigation into the Matching Problems among Game Theoretically Coordinating Parties in a Virtual Organization(Muhammad Yasir, Abdul Majid, Muhammad Tanweer Abdullah)

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An Evaluation of the Performances of Foreign Capital Trade Companies in Bist and the Sustainability Index through the TOPSIS Method(Samuray Karaca, Ahmet Karaca)

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An Insight Into the Two Costing Technique: Absorption Costing and Marginal Costing(Mariam Nawaz)

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Analysing a Case Study: S.C. TEO SOLAR ELECTRIC S.R.L.(Robert-Mario Mișca)

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Analysis of the Impact of a Healthy Work Environment on Employee Performance at S.C. Teo Solar Electric S.R.L. – Case Study(Robert Mario Mișca)

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Applying Metaphor in the Motivational Process within the Organizations(Cornel Marian Iosif)

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Assessment of Recovery of Damages in the New Romanian Civil Code(Ion Țuțuianu)

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Basics of XBRL Instance for Financial Reporting(Mihaela Enachi, Aristita Rotila)

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Black-Scholes formula - a Heston approach(Bogdan Patrut, Tiberiu Socaciu)

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Business Ethics in Third World Countries. A Romanian Representative Case: RoÅŸia Montană(Iuliana Zaharia)

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Case Study of BCR BANK: Application of Financial-Banking Marketing(Irina Ianto)

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Case Study of Raiffeisen Bank. Application of the Banking Marketing Mix(Bianca-Georgiana Diaconu)

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Case Study on Promotional Strategies for Ștrand Termal Deta(Florin Alexandru Bude)

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Case Study on the Utilisation of Financial Information at S.C. AEROSTAR S.A.(Giulia-Melania Patrașc-Negru)

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Case Study: The Importance of the Bucovina Region as a Tourist Attraction(Monica Muntean (Chitescu))

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Cloud Computing Quality(Anamaria Șiclovan)

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Corruption — A Major Global Problem(Elena Cristina Pană, Ileana Nișulescu)

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Crisis and After Crisis Approach on the Automotive Market vs States Authorities(Liviana Niminet)

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Criteria for Choosing a Survey Method in Statistical Research(Monica Muntean)

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CSR: A national and international perspective(Towseef Ahmad)

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Determination of Brand Value of Foreign Trade Capital Companies in ISE and Sustainability Index and the Effect of Sustainability Index on Brand Value(Samuray Karaca, Ahmet Karaca)

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Dynamics of the number of participants in the second pillar of mandatory private pension of Romania during May 2008 — November 2014(Tudor Colomeischi, Eugenia Iancu)

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Education in Accounting Using an Interactive System(Bogdan Patrut)

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Effect of Professionalism, Competence, Knowledge of Financial Management, and Intensity Guidance Apparatus Inspectorate for Quality of Financial Statements (Study on Inspectorate Regencies/Cities in Aceh)(Darwanis Darwanis, Mulia Saputra, Kartini Kartini)

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Empathy and Human Skills: AI-Assisted Recruitment and Selection Processes(Mesut Atasever)

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English Shop Signs and Brand Names(Parvaneh Khosravizadeh, Hemaseh Bagheri Sanjareh)

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English Title Will Be Analysis of the Effects of Birth-Rate and Fertility on Romania's Labour Market(Adrian Lucian Sala)

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Evaluation of Emotional Labor Concept in Terms of Accounting Professionals: Erzurum Province Case(Büșra Tosunoğlu, Nurbanu Öztürkci)

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Evaluation on GE’s Core Competence(Liang Tan, Peijin Li)

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Exploring User Preferences for Marketing Courses and Learning Platforms: Insights for Developing a User-Centric Educational Space(Bogdan-Mihai Suchar, Cristina Teodora Roman)

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Eye on China and United States(Milad Mahyari, Minoo Alemi)

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Facilitating Public Audit Understanding At The Community Level(Alexandru Țugui)

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Financial Derivatives (Based on Two Supports) Evaluation(Tiberiu Socaciu)

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Financial Failure Estimation of Companies in BIST Tourism Index by Altman Model and its Effect on Market Prices(Samuray Karaca, Ercan Özen)

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Financial Scandals and the Role of Auditing in Strengthening Financial Transparency and Market Integrity(Giulia-Melania Patrașc-Negru)

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Freedom Of Expression In The View Of Community Law(Ion Țuțuianu)

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Generational Perspectives on Work: Reframing Job Presence and Added Value in the Multigenerational Workplace(Inbar Barazani)

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Good Practices That Could Change the Educational Environment in Romania(Cristina Teodora Roman, Cristina Ionela Bulat)

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How much Mathematics does Economy Need? ...Or... Some Brief Epistemological Excursions into the Mathematics located on the border with Social Sciences(Tiberiu Socaciu)

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Importance of Values in Strategic Management: Case of Logistics Sector(Mesut Atasever)

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Indian Kisan Credit Card Scheme: An Analytical Study(Dharmendra Mehta, Hitendra Trivedi, Naveen K Mehta)

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Innovation Management and Organisation Development. Empirical Study of Nigeria Banking System(B. O. Babatunde, Y. S. Adebisi)

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Innovative Economy in Post-Crisis Age(Gulnaz Galieva)

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Internal Marketing Practices and Job Satisfaction: Evidence from a Nigerian University Setting(Olaleke Oluseye Ogunnaike, Omotayo Oyeniyi, Anthonia Adenike Adeniji)

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Knowledge Management in Economic Downturn: Indian Scenario(D. Mehta, Naveen K. Mehta, Jitendra K. Sharma)

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Knowledge Representation in the Context of E-business Applications(Simona Elena Varlan)

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Learning Dynamics in Transformational Change: A Study of Workforce Behavior in the Developing Economies(Abdul Majid, Muhammad Yasir, Iftikhar Ahmad Khan, Naila Tabbassum)

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Legal Regulations Concerning Some Measures Taken To Accelerate The Settlement Of The Processes In Romania(Ion Țuțuianu)

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Management Model Applicable to Metallic Materials Industry(Adrian Ioana, Tiberiu Socaciu)

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Managers' perspectives regarding the fiscal and accounting education in Romania(Camelia Mirela Baba)

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Marketing and Online Promotion of OPTIROX S.R.L.(Adriana-Georgiana-Eliana Fekete (Bude))

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Marketing Policy of S.C. OPTIROX S.R.L.(Adriana-Georgiana-Eliana Fekete)

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Mediation: The Wise Advocacy(Towseef Ahmad)

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Middle Income Trap and Turkey: Ways of Getting Out(Erhan Uğurlukol, Nevser Mine Tükenmez)

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Models of Economic Analysis(Adrian Ioana, Tiberiu Socaciu)

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News Discourses on Nation Branding in Post-Communist Romania: Frames and Function Frames(Bianca Florentina Cheregi)

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On Grammatical Metaphor in Business English Negotiation(Fanyu Mao, Shougang Zhang)

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On Stability of the Mechanical Lagrangian Systems(Valer Niminet, Otilia Lungu)

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Oral Tactics in Principled Negotiation Based on AIDA Model(Milan Constantinovits, Shougang Zhang)

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Pricing in Multi-Heston Framework (I). Riccati equations(Tiberiu Socaciu)

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Promotional Strategies in the Tourism Industry. Analyse Study: DETA THERMAL SPA(Florin Alexandru Bude)

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S.C. OPTIROX S.R.L. History and Developing Strategies(Adriana-Georgiana-Eliana Fekete)

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Statistical Analysis of Romania's Income during the Period 2019-2021(Andreea Iuliana Sóos)

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Studies Focusing on the Green Hospital Concept; A Bibliometric Analysis(Engin Yavaş, Fulya Güngör)

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Symbolic Relationships in Advertisements(Costin Popescu)

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The Contribution of SMEs to the Economic Growth (Case of Albania)(Alba Kruja)

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The Current State of Tourism Promotion. Promotional Strategies Used in an Urban Area(Florin Alexandru Bude)

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The Effect of Book-Tax Difference, Accrual Cash Flow and Good Corporate Governance on Earnings Persistence of Manufacturing Companies Listed on IDX in 2010-2014(Aida Yulia, Intan Zahratul, Rulfag M. Daud, Linda .)

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The Effect of Organizational Culture, Leadership Style, and Functional Position on Organizational Commitment and Their Impact on the Performance of Internal Auditors in Aceh, Indonesia(M. Shabri Abd. Majid, Hasan Basri, Eka Nopita, Heru Fahlevi)

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The Effect of Used Information Technology, Internal Control, and Regional Accounting System on the Performance of City Governance Agency of Banda Aceh City, Indonesia(Muslim Djalil, S.E. Nadirsyah, M. Rizal Yahya, Jalaluddin Jalaluddin, Syarifah Vivi Ramadhanti)

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The Future of Cloud Computing(Anamaria SIclovan)

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The Impact of a Healthy Work Environment on Employee Performance(Robert-Mario Mișca)

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The Impact of Product Price Changes on the Turnover of Small and Medium Enterprises in Nigeria(Imoleayo Foyeke Obigbemi)

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The Implementation of IAS/IFRS in Romania — Advances and Perspectives(Aristita Rotila)

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The Importance of Competitive Analysis. Competitive Strategies(Bianca-Georgiana Diaconu)

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The Importance of Customer Relationships and the Need for Competitive Analysis in the Banking Sector(Irina Ianto)

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The Importance of Customer Relationships. Factors Influencing Customer Behaviour as an Individual(Bianca-Georgiana Diaconu)

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The Influence of Organizational Commitment and Motivation in the Relationship between Budget Participation and Managerial Performance (Empirical Study on Provincial Government Agencies ( SKPA) of Aceh Province, Indonesia)(Muslim A. Djalil, Mirna Indriani, Muttaqin Muttaqin)

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The International Market Retirement Funds - Future Trends(Tudor Colomeischi, Rozalia Kicsi)

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The Legal Regulation Of The Substitution Of The Budgetary Credit Release Authority In Exceptional Conditions(Ionel Bostan)

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The Moderating Role of Perceived Self-efficacy in the Context of Online Buying Adoption(Claudia Iconaru)

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The Notoriety of Brands on the Romanian Market among Youth(Laura Cătălina Țimiraș)

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The Relationship Between Service Quality and Customer Satisfaction in the Telecommunication Industry: Evidence From Nigeria(Olu Ojo)

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The Role of Budget Deficit on Rise in The Inflation Rate in Non-Ricardian Fiscal Policies: An Approach of Time-Varying Parameters Model(Elif Erer, Deniz Erer)

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The Role of Financial Statements in the Financial Communication Process(Giulia-Melania Patrașc-Negru)

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The Role of the Penalty Clause in Business(Maria Stegariu)

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The Substantiation of the Principal's Liability for the Agent's Act(Vasile Sorin Curpan)

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Theoretical Aspects Related to Banking Marketing(Bianca Georgiana Diaconu)

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Theoretical Aspects Related to Income Indicators of the Romanian Population(Andreea Iuliana Sóos)

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Theoretical Aspects Related to Statistical Research Using a Questionnaire(Monica Muntean)

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Theoretical Concepts of Banking Marketing(Irina Ianto)

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Theoretical Concepts. Introductory Elements in Marketing and Marketing Information Systems(Adriana-Georgiana-Eliana Fekete)

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Turmoil on the Automotive Market: Insight Perspective(Liviana Niminet)

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Using Guidance in Communication Management during Crisis Situations within the Management of the Company(Ionel Sergiu Pirju)

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Using NLP Reframing, Metaprograme Methods for Improving the Activity of the Organization(Iosif Cornel Marian, Tiberiu Socaciu)

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Using Report, Mirroring, Alinging, Guidance Technique from NLP for Improving the Activity of the Organization(Iosif Cornel Marian, Tiberiu Socaciu)

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Using Reporting in the Internal Communication Process of the Company(Cornel Marian Iosif)

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What Lies beyond the Romania's Economic Development(Monica Raileanu-Szeles)

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XBRL and Financial Reporting Transparency(Mihaela Enachi)