Vol 9, No 1 (2018)

BRAND, volume 9, issue 1, 2018

BRAND, volume 9, issue 1, 2018

Table of Contents

Articles

First pages of BRAND vol. 9, issue 1 (2018)
Bogdan Patrut
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pp. 1-6
On Grammatical Metaphor in Business English Negotiation
Fanyu Mao, Shougang Zhang
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pp. 7-12
Evaluation on GEs Core Competence
Liang Tan, Peijin Li
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pp. 13-25
The Effect of Book-Tax Difference, Accrual Cash Flow and Good Corporate Governance on Earnings Persistence of Manufacturing Companies Listed on IDX in 2010-2014
Aida Yulia, Intan Zahratul, Rulfag M. Daud, Linda .
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pp. 26-38
Oral Tactics in Principled Negotiation Based on AIDA Model
Milan Constantinovits, Shougang Zhang
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pp. 39-45
An Evaluation of the Performances of Foreign Capital Trade Companies in Bist and the Sustainability Index through the TOPSIS Method
Samuray Karaca, Ahmet Karaca
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pp. 46-64