Disclaimer: These images were generated using artificial intelligence and may contain inaccuracies or inconsistencies.
They are provided solely as a visual aid to facilitate the rapid understanding of the key ideas presented
in these article. Our editorial team conducts ongoing reviews of AI-generated images and will correct
or replace them whenever an error or discrepancy is identified or reported.
Authors:
Bogdan
Patrut
Abstract:
BRAND - Broad Research in Accounting, Negotiations, and Distribution aims to make an agora of different experts in economics, social and political sciences. We expect articles from experts in different scientific and practical fields, like accounting, marketing, management, economics, trade, trade law, finance, operations research, optimization, graph theory, game theory, voting, political communication, sociology etc.
Our journal contains peer-reviewed articles. These should be original and unpublished works by the authors. The peer review process is conducted anonymously, with reviewers being well-recognised scientists from our scientific board, as well as independent experts.
This journal provides immediate open access to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge.
Disclaimer: This image was generated using artificial intelligence and may contain inaccuracies or inconsistencies.
It is provided solely as a visual aid to facilitate the rapid understanding of the key ideas presented
in this article. Our editorial team conducts ongoing reviews of AI-generated images and will correct
or replace them whenever an error or discrepancy is identified or reported.
Authors:
Robert
Mario Mișca
Abstract:
This case study investigates the impact of a healthy work environment on employee performance at S.C. Teo Solar Electric S.R.L. The study aims to illustrate and examine how workplace conditions affect employee satisfaction, productivity, and well-being. Data was collected through an online questionnaire completed by all 13 employees of the company. The analysis focused on job satisfaction, psychosocial aspects of the work environment, work-life balance, and professional development opportunities. The findings suggest that a positive work environment significantly enhances employee motivation and organizational efficiency. Recommendations are provided for further improving workplace conditions to sustain employee engagement and performance.
Disclaimer: This image was generated using artificial intelligence and may contain inaccuracies or inconsistencies.
It is provided solely as a visual aid to facilitate the rapid understanding of the key ideas presented
in this article. Our editorial team conducts ongoing reviews of AI-generated images and will correct
or replace them whenever an error or discrepancy is identified or reported.
Authors:
Florin
Alexandru Bude
Abstract:
This case study explores the promotional strategies employed by Ștrand Termal Deta, a thermal spa seeking to enhance its visibility and attract a broader clientele. The study examines both online and offline marketing approaches and their effectiveness in customer engagement. A key component of this analysis is a customer survey designed to assess awareness, travel preferences, service satisfaction, and promotional reach. (Pizam & Mansfeld, 2000) The findings highlight the impact of marketing strategies, customer retention, and areas for improvement in future promotions. (Buhalis, 2000)
Disclaimer: This image was generated using artificial intelligence and may contain inaccuracies or inconsistencies.
It is provided solely as a visual aid to facilitate the rapid understanding of the key ideas presented
in this article. Our editorial team conducts ongoing reviews of AI-generated images and will correct
or replace them whenever an error or discrepancy is identified or reported.
Authors:
Bianca-Georgiana
Diaconu
Abstract:
Competitive analysis is a fundamental aspect of strategic planning in the financial-banking sector. Understanding competitors, their objectives, strategies, strengths, and weaknesses enables financial institutions to position themselves effectively in the market. This paper examines the significance of competitive analysis and the various competitive strategies financial institutions employ. The study highlights the importance of monitoring competitors, estimating market parameters, and implementing SWOT analysis for informed decision-making. Furthermore, it explores different competitive strategies, including those for market leaders, challengers, followers, specialized financial institutions, and passive market participants.
Disclaimer: This image was generated using artificial intelligence and may contain inaccuracies or inconsistencies.
It is provided solely as a visual aid to facilitate the rapid understanding of the key ideas presented
in this article. Our editorial team conducts ongoing reviews of AI-generated images and will correct
or replace them whenever an error or discrepancy is identified or reported.
Authors:
Adriana-Georgiana-Eliana
Fekete
Abstract:
This study provides a comprehensive analysis of S.C. OPTIROX S.R.L., tracing its history, turnover evolution, and development strategy. The company has significantly expanded since its inception in 1987, adapting to market demands and investing in state-of-the-art technology. The research highlights the company’s economic, social, and strategic objectives, emphasizing its continued growth despite economic challenges. The SWOT analysis illustrates its strengths, weaknesses, opportunities, and threats, providing insights into its competitive position. By integrating strategic management tools, OPTIROX aims to enhance efficiency, sustain growth, and strengthen its market presence.
Disclaimer: This image was generated using artificial intelligence and may contain inaccuracies or inconsistencies.
It is provided solely as a visual aid to facilitate the rapid understanding of the key ideas presented
in this article. Our editorial team conducts ongoing reviews of AI-generated images and will correct
or replace them whenever an error or discrepancy is identified or reported.
Authors:
Monica
Muntean
Abstract:
Selecting an appropriate survey method is a critical aspect of statistical research, influencing the accuracy, reliability, and overall quality of the findings. This paper explores key criteria for choosing a survey method, considering theoretical and methodological principles, the characteristics of the studied population, and available information. It discusses the importance of defining the statistical population, identifying its units, and assessing its size and structure. The study further examines sample selection, emphasizing random, stratified, and quota-based approaches while addressing the challenges associated with different sampling techniques. Additionally, the paper highlights the impact of economic and time constraints on survey research and the role of statistical errors in determining result accuracy. By applying rigorous statistical methods and understanding the limitations of various sampling techniques, researchers can optimize survey design for more reliable and valid outcomes.
▲
